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Where are the brides located? We target brides in specific demographic areas. For a list of those areas please click here.
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Where do you get your mailing lists? We've partnered with large companies like Target, JcPenney, Martha Stewart Weddings, etc. who receive information from newly engaged couples registering to receive information pertaining to getting married in specific areas. We only target newly engaged couples with future wedding dates who have just started their planning process.
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Do you market to the same set of 1,000 brides in each city every month?
NO! If you choose to advertise in several mailers month after month rest assured that you will be targeting a NEW SET of 1,000 newly engaged couples in your targeted area every time. We don't send a new months booklet to the same group of brides over and over again. Therefore, if you advertise with us 12X over the period of a year you will reach 12,000 newly engaged couples in your area annually. Plus, you'll receive a 10% discount with an annual contract.
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Why should I advertise in the booklet? Because you can be giving away $100 bills but if no one knows about it what's the point. You can't grow your wedding business if no brides to be know that you do weddings.
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What does the ad look like? You can purchase either a 4.5X3.5 full color ad or a 4.5X7 full color ad. To see an example of a booklet and the ads please click here.
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My company is available to brides in more than one of your mailing demographics. Is there a discount for advertising in more than one area? YES! You will receive a 5% discount for each additional demographic you advertise to.
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Do I have to advertise a discount? No, but it's a great call to action that can be included in your ad.
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When is the cutoff? The cutoff to advertise in the next issue is the 1st of each month. For example, if you'd like to advertise in the January mailer then you'll need to reserve your space by December 1st. Plus, you'll receive a 5% discount if you reserve your space at least 6 weeks in advance. For example, to advertise in the January mailer then reserve your space by November 10th to reserve your 5% discount.
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How do I make my payment and reserve a spot? To reserve a spot please call 1-800-431-4628 ext 1. We'll check availability in your area and get you signed up, if available. Each mailer only holds a certain number of ads so don't delay.
